For creative event organisers, blank canvas venues offer endless opportunities. But even the most imaginative among us can use a little inspiration.
We spoke to six event planners to find out how they transform neutral venues into amazing spaces, and we got their top tips for achieving maximum impact with minimal expenditure. Exhibition Stand Design – Exhibition stand design & trade show display booth builders & exhibition contractors.
My top tips for transforming a blank canvas venues
Nadya Dunayeva, Freelance Event Organiser
Lighting and projections make a big difference when creating the right atmosphere. These two features can visually create more space or make the space look smaller, can create any look (rustic, futuristic, bohemian, techy etc.), and even make people attending look more beautiful!
If you don’t know how to work the lighting and projections, you will spend a lot of time figuring it out. It’s best to hire professional help or consult a professional on a one-off basis.
Apparatuses can take up quite a bit of space by the walls or around the columns, and projectors need be positioned so that no one knocks them over, walks in front of them, or gets the projection right in their faces. Usually, it’s best is to hang them – check if this option is available at your venue. Internships – ourjobs provides listing in Learnerships, Internships, Bursaries and Jobs vaccancy in Southern Africa. Relevant Learnership programmes are available as advertised by both the public and the private sector. Visit : www.yourjobs.co.za.
A tale of two halves for Penguin Random House
Robert Enefer, The Conference People
“We organised a dinner for Penguin Random House at Old Billingsgate in London. The event was for 1,100 guests. We had made various proposals to our client for the design and dressing of Old Billingsgate for their dinner; they settled for a plan that effectively divided the space in half with the round tables for dinner on one side and with the other a more relaxed space for drinks, dancing and socialising.
“We worked with Production Bureau to light and dress the entire area, including gobos of the Penguin logo projected onto the brick walls. They also provided sound and light for our DJ and live soul band. Creative lighting is a cost-effective way to transform and enhance a space. To see what can be done, it can be a good idea to visit the venue when there is another event there or ask for pictures.
“All in all, our design worked very well and the evening was a success, even though it was one of the worst ‘snow days’ in London for years.”